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The boundaries of sanitary ceramic industry appears increasingly in the financial crisis under the Chinese ceramics market, companies are aggressively into the bathroom. Seeing companies taking the crabs got fresh taste and other ceramic enterprises also have boldly bathroom market. Sanitary ceramics industry has become big business for the winter blankets.
Following the large-scale ceramic enterprise a new Pearl, New Zhongyuan, the Marco Polo, also started knitting bathroom distribution network. In the domestic ceramics industry is suffer from a “winter” on the occasion, the domestic bath business has been less affected, especially in the brand business, in 2008 the overall upward trend in sales. Sanitary products before the building only as a supporting ceramic tile manufacturer in the market environment this year, under the influence, appears to take into the bathroom industry as the winter of “warm clothes”, have entered the bathroom industry, in hopes to seek new profit growth point . The establishment of sanitary sales channels to strengthen bathroom brand promotion, rapid construction of the terminal stores a series of actions at the end of this year are proceeding smoothly and orderly. In this regard, industry experts said the phenomenon of domestic sanitary development of the industry will have a positive effect.
New Source for the cause of the responsible person bathroom, bathroom with ceramic tile sales channels, the new source will be presented separately in the establishment of sanitary sales channels. Bathroom products are no longer as before, only as a supporting ceramic products, but will become a new source group in the new profit growth point. Group as a new source in another bathroom brand parasol bathroom, recently introduced a patented technology, water-saving toilet.
December 9, one of the nation’s largest ceramic Pearl Group to convene a new Meet the Press Council, the group’s next summit of the crown beads bathroom and sanitary toilet officially to the market introduction of the smart new products. It is understood that the crown and summit bead bathroom sanitary toilet the introduction of smart intelligent high performance products entirely by the new Pearl subordinate enterprises. In the sales channel construction, the crown and summit bath beads require sanitary ceramics shop in the terminal set up a special exclusive bathroom area, or establish a sanitary sales channels. In addition, the crown beads bathroom bathroom will also show next year in Shanghai so as to promote the highest beads bathroom brands and latest products.
Marco Polo ceramic company set up a sanitary department, and has been in the northwest, Hainan, and other areas of China Marco Polo bathroom shop, these bathroom product sales channels and tiles are completely different. According to Marco Polo for the cause of the relevant person in charge of Bath, nearly three years, Marco Polo bathroom is mainly to do basic work, such as sales network construction, product development. The official also said that Marco Polo in the factory next year to build a bathroom showrooms, showcase the latest bathroom products.
”These are the strength of ceramic sanitary ware industry, the domestic enterprises to enter the bathroom industry will have an impact, but I believe this is positive, and it is a good thing. The domestic bathroom as the market will enter such a powerful enterprises to promote the domestic bath business enhance competitiveness. “Foshan City, Yun-Feng Zhu, president of Professional Committee, said bathroom.
Ceramic sanitary products companies mostly do other ceramic products is limited to supporting, in the ceramic industry this year, the overall situation appeared poor circumstances, ceramics enterprises have been reconciled to only the bath products as a supporting role, they need to find new profit growth point. They saw, the domestic ceramic tile production has a surplus, while the market has a great bathroom and sanitary products, the relatively high profits, plus bathroom products in the function and use with a great correlation ceramics, ceramic enterprises use of existing resources into the sanitary industry, it is normal. Many ceramic enterprises that, if done well, then, sanitary products, profit margins than other ceramic products should be large and will eventually bring benefits to consumers.